Bango

Customer Update November 27, 2006

Boost your revenues with Google Mobile AdWords

Google Mobile AdWords are specialist mobile ads shown to your consumers when they search Google for internet content on their phone browsers. They give access to an index of sites tailored to the mobile internet, to deliver targeted information with very real results.

Google mobile ads are available to advertisers with a billing address in the United States, the United Kingdom, Japan, Germany, France, Italy, the Netherlands, Spain, China, Ireland, India and Australia. It's a great way to reach mobile consumers before your competitors do.

WWE use of Bango Web TriggerSpecialist mobile search

Quick and easy to set up, you’ll see your ads on Google within minutes of creating them. With Bango you have the tools to track conversion rates and measure the success of your ad campaigns.

Why it works

Your ads are shown to consumers when they search for your content. They click on the ad and are taken to your site. Because you only pay for the ads when users visit your site, you don't waste money advertising to anyone who doesn't have mobile internet connectivity.

Register your AdWords now

Get up and running in minutes. All you need is your WAP site (if you don't have one, contact Bango for details). Then just:

  1. Create an AdWords account at bango.net/adword. You can choose from two types of account: Starter to advertise a single product or service, or Standard for a full range of features and multiple campaigns.
  2. Click the campaign in which you would like to create a mobile ad.
  3. Click on an existing Ad Group, and on the 'Ad Variations' tab.
  4. Click the 'Create New Mobile Ad' link at the top of your ad text table. Enter your new ad title, description line and telephone number or URL (or both).
  5. Click 'Save Changes'

For details of pricing and how to optimize your mobile ad visit the Google Help Centre for more information. Or go to the Bango knowledgebase if you have a question about this or any other service.

Kind regards

Bango customer services

Subscriptions update

We've made some exciting additions to our subscriptions offering that we told you about last week. Payments will in fact be available across all billing channels that allow it - including Premium SMS, operator billing, credit card and PayPal. Plus local requirements like Payforit will be implemented as required. We're launching the service in December. See Bango.com for more.

Directory auctions now open!

The next round of Directory auctions is now open and live bidding starts today:

Position 1 - 27/11/06 3pm GMT
Position 2 - 28/11/06 3pm GMT
Position 3 - 29/11/06 3pm GMT
Position 4 - 30/11/06 3pm GMT

Click here to log on and start bidding

Explanation of Sales figures

If you have permission to see the sales figures for your packages, these are shown above. Please note that these figures are total sales for your content. If you don't have any sales figures in the email, then the person who set up the Bango package has not given you permission to see this data.

To view past customer updates, click here

www.bango.com
support@bango.com

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